Setting Yourself Apart From Other Affiliates

Affiliate marketing entrepreneurs

Considered as one of the best and easiest way to earn some money, affiliate marketing has been – and still is – attracting many individuals who prefer to represent themselves as entrepreneurs in this type of business. But as competition has gotten a bit more intense over the last 5 years, these individuals may need to find ways that will distinguish them from the “pack” of affiliate marketers.

Consider for a moment that many competing affiliates are promoting the identical program, in a similar or identical zone and perhaps on similar or identical websites; and therefore haven’t found a way to create a USP (Unique Sales Proposal) and break away. If you are an affiliate who find yourself still a member of the “unable-to-break-away” group, following are a few tips that you might want to consider for a change in direction and have the chance to – perhaps – outwit and outplay your affiliate marketing competitors.

The first, and possibly, most important thing is to have your own website; since this tool is very essential to operating an effective and profitable affiliate marketing business, and in so doing, enhance your professional career. Secondly, potential customers primarily go to websites in order to search, and sometimes, purchase items they need. It is for this reason that a short, simple (and perhaps catchy) website address is much easier to remember than a certain URL that an affiliate may be using; and also that you can simply point visitors to a specific page on your site.

Adopt your own unique style and message

Another thing you, as an affiliate, must remember is to have your own ad instead of one prepared by other advertisers and/or merchants, since it is likely that other affiliates marketers would have published the same ad types – prepared by done by advertisers and/or merchants – two, three or more times. In this circumstance, you might wish to email the owner of your affiliate program and request permission to create your own ads. This way, potential customers will not become immune to ads.

It has been reported on several occasions that website visitors seeing the same ads over and over again skip the website altogether, so this could be very damaging to sales and referrals. Besides, your primarily purpose is to attract or encourage website visitors to click and read your ads and be curios enough to click through to your merchant’s website or product page thereby increasing your chances of generating revenue as a result of any purchases made while there.

The third step would be to have a few products of your own which are only available through your website once you have your website up and running; because it is important to have some products or services that your customers can’t find on another affiliate’s site. This might be as close to a USP as you could come without establishing one. The point is that you want your customers to keep coming to your site, and the best way to do that is to have something unique to your site that they can’t find on others.




Find a niche product and learn it intimately

As an affiliate marketer you will be more effective if you choose a certain market segment where you can have a potential leadership or at least a strong challenger role; similar to a niche in which there is a unique product or service demanded by a specific section of the market, and which you are the only one, or part of a very small group of marketers, capable of providing it.

The fourth step is to build a strong relationship with consumers who already buy your product; but in order for you, as the marketer, to fully answer queries from your potential customers, it is best that you buy and try the product yourself. With this particular suggestion you can do a far better job selling a product that you are using. You can share with your potential customers what a great experience you had with the product, and this will make them interested enough to buy the product.

You may also be able to provide support, if necessary, or you may provide a confident tutorial or steps on how to use the product that you are trying to market, based on your personal experience. Utilizing this idea is being totally honest about the product you are trying to market; and if you find out that the program you were promoting is a scam, it is obviously best to stop promoting it and inform your readers about it. This will also help you build credibility with your readers and supports, as well as those consumers among them who have already done business with you.

Honesty leads to trust and credibility

We all make mistakes, and admitting your mistake will boost your reader’s confidence in you. Lastly, don’t try to market everything you see. With services such as click bank, it is easy to become overwhelmed and try to market everything in the click bank marketplace. That is not a good idea. It’s better to focus on one market and then market products that they would want. This is called niche marketing, as mentioned earlier.

Try also to promote a certain product, which conforms to the specifications measured through indications of customer-satisfaction, rather than indicators of self-gratification. It is the customer who decides what to buy, and not the company or the affiliate marketer. The company simply produces products which cater to the needs and wants of their chosen market segment.

Today, different types of business are emerging from all over the world at the multinational level to reign supreme on their specific market segment that they are trying to dominate, and affiliate marketing is one of those businesses. Affiliate marketing is definitely here to stay and it can become a great way to earn extra or even part time income. However, it won’t happen overnight. Like everything else in life, you’re going to have to put a lot of hard work into it in order to reap any noticeable degree of success. Good luck!

Job Descriptions Prioritized on a Resume




Qualification listings

The most difficult and time consuming section of any resume is the listing of your work experience, no matter the level you’ve reached in your professional career. If you recently graduated college and lack full-time professional experience, you may be concerned about whether or not a part time job and/or summer internship will be enough to get your foot in the door; and if you are a seasoned professional with extensive work experience, you are worried about how to fit all of your hard work on a single page.

Furthermore, if you are changing careers, you might very well be unsure about which skills best showcase your qualifications. Even with all these worries and concerns, listing work responsibilities on our resumes still does not get easier as our careers move forward. That having been said however, the key is to consider your career objective and prioritize the work in accordance to your goals.

When some individuals are asked about work responsibilities they have a tendency to disclose the routine items first; but this method can create the costly mistake of listing professional experiences on your resume, because it leaves all the important and key qualifications at the bottom. To avoid falling into this practice, a job applicant should first put together a rough draft – in list form – of his/her responsibilities on a sheet of paper consisting of everything s/he does in a current job, or have done in previous jobs.

Setting the resume priorities

Once your list is completed, consider all of the responsibilities included and make a determination of what the three most important items on the list are for each job. Then consider how those items relate to the stated career objective. Are there any other responsibilities listed that better support that career objective than the three selected? If they are better, are they also most critical to the job? An applicant must consider all these questions in order to prioritize his/her job descriptions on a resume.

It may be helpful to begin each description with a power word such as managed, developed or communicated; and make sure that any statements listed first quantify your achievements; but– don’t be afraid to list descriptions like sales figures, customer acquisition rates, budget and timeline successes, or other figures which help put your responsibilities in context of the business or field in which you are working. Also, these statements should be aligned with your career objective.

If, for example, you want to get a job in project management, letting your employer know that you managed a team of 20 people will effectively highlight your qualifications. The importance of quantifying your job description statements on a resume cannot be overstated. However, as a word of caution, do not quantify all statements, just one or two that are goal driven and most critical to your job. This shows potential employer that you think in terms of exceeding your goals. Keep in mind that all subsequent descriptions of your responsibilities should support the first one or two items on your list.

Achievements & qualifications

Prioritizing doesn’t only apply to your job descriptions, although it is the most commonly disregarded element in this particular area of the resume. Achievements and qualifications are often misrepresented because they are not ordered properly; but the same rules apply.

Make a determination as to which of your achievements and qualifications are most complimentary to your career objective, and list them first. For example, if you are applying for a job in customer service, it helps to list your communication skills before your computer skills.

While both the achievements and qualifications are important, communication skills are more in line with your career objective, and therefore should take priority. As a final test, put yourself in the shoes of your employer. Cross-check the job description and make sure that you’ve addressed the qualifications required for a specific job with the information on your resume. Let your potential employer know you have what they are looking for, and you’ll be sure to make a great first impression.