Author: Admin

Hi, I'm Tony, a Web Services Consultant (WSC) and Entrepreneur. Currently I manage the online activities and business operations of TPJaveton & Associates, a Web-based entity I established at my New Jersey residence in 2009. View my full bio here! 

Free Tips To Boost Your Traffic And Page Rank


I am sure that most people who have a website are looking for an increase in traffic and a higher page rank. This article will give you free tips on how to do both.

Pay per click

Pay per click is a form of paid advertising. Programs such as Adwords from the search engine Google allow you to place an ad spot on the right hand side of their search results. If you are willing to pay a higher amount of money per click you may even be placed above the normal search results. It is important to remember not to spend more on the ad spots than you are likely to recieve in income.

Paid text ads

Paid text ads is another of way of gaining visitors to your website and it also could increase your page rank. If the ad spot is on a high ranking page, this may well, on its own, lead you to move up a level in your page rank. If the page has a large amount of traffic, this could also be traffic directed to your website.

Articles and link exchange

Writing articles like the one you are reading is another way of gaining more traffic and a higher page rank. People reading the articles are potential visitors to your website. Other webmasters are able to use the articles on their websites which creates for you a one way back-link. Google is more likely to increase your page rank if you have a large number of back-links, especially one way links.

Exchanging links with other websites is a great idea. As I have just mentioned, it is important to build up the number of back-links your website has. Joining a link exchange program such as linkmetro helps you to do this.

Analyzing Website Traffic Part 2 of 2


Grab Your FREE Viral Traffic Guide Here!

This is the final part of a two part article explaining how you can analyze your website traffic.

Additionally, web traffic stats can help you determine effective and ineffective areas of your website. If you have a page that you believe is important, but visitors are exiting it rapidly, that page needs attention. You could, for example, consider improving the link to this page by making the link more noticeable and enticing, or you could improve the look of the page or the ease that your visitors can access the necessary information on that page.

If, on the other hand, you notice that visitors are spending a lot of time on pages that you think are less important, you might consider moving some of your sales copy and marketing focus to that particular page.

As you can see, these statistics will reveal vital information about the effectiveness of individual pages, and visitor habits and motivation. This is essential information to any successful Web marketing campaign.

Your website undoubtedly has exit pages, such as a final order or contact form. This is a page you can expect your visitor to exit rapidly. However, not every visitor to your site is going to find exactly what he or she is looking for, so statistics may show you a number of different exit pages. This is normal unless you notice a exit trend on a particular page that is not intended as an exit page.

In the case that a significant percentage of visitors are exiting your website on a page not designed for that purpose, you must closely examine that particular page to discern what the problem is. Once you pinpoint potential weaknesses on that page, minor modifications in content or graphic may have a significant impact on keeping your visitors moving through your site instead of exiting at the wrong page.

After you have analyzed your visitor statistics, it’s time to turn to your keywords and phrases. Notice if particular keywords are directing a specific type of visitor to your site. The more targeted the visitor – meaning that they find what they are looking for on your site, and even better, fill out your contact form or make a purchase – the more valuable that keyword is.

However, if you find a large number of visitors are being directed – or should I say misdirected – to your site by a particular keyword or phrase, that keyword demands adjustment. Keywords are vital to bringing quality visitors to your site who are ready to do business with you. Close analysis of the keywords your visitors are using to find your site will give you a vital understanding of your visitor’s needs and motivations.

Finally, if you notice that users are finding your website by typing in your company name, break open the champagne! It means you have achieved a significant level of brand recognition, and this is a sure sign of burgeoning success.