Tag: affiliate marketing business

A Boost to Your Affiliate Marketing Business




Affiliate marketing is a very popular business on the Internet (Web) which consists of a partnership between merchants and affiliates. An affiliate’s role involves advertising and/or promoting a merchant’s products and services at no cost to the merchant until a customer referred by that affiliate makes a purchase from the merchant’s website, at which time the affiliate is credited with that sale and paid a commission in accordance with a previously agreed-upon percentage rate.

Affiliates’ commissions have at times been thought of in terms of a portion of the profit realized by the merchant from customers purchases; and based on this school of thought, the relationship between affiliates and the merchants is also known as revenue sharing partnership.

However, whether the relationship is viewed as a partnership, an independent contractor-client or an agent-principal, the fact remains that both parties derives benefit from that relationship as long as each perform his/her duties satisfactorily.

Considering that affiliate marketing has long been recognized the best way for merchants to sell more products on the Web, and affiliates (also referred to as webmasters at times) have long been known to derive income with their own website via their affiliate marketing activities, the relationship is seen as a “win-win” for both parties since each has the opportunity to make really good money – the merchant by increasing sales, and the affiliate by referring more customers – from each other’s participation.

Keep in mind also that affiliate marketing is a business (would industry be too strong of a word?) that already has widespread popularity; but having said that, it is also true that affiliates must be willing to work hard, and be diligent, persistent and consistent in making their websites stand out from the crowd in this highly competitive field.

No, the work is not easy for affiliate or merchant; but if the merchant creates unique and affordable products, and affiliates devise effective USPs (unique sales propositions), these secrets will lead to each being successful in his/her respective roles.

If you are an affiliate you’ll need to find new ways to increase your earnings or commission and turn your business into a success. You’ll obviously need to manage it the right way, since proper management will make yours and most other businesses grow. One other aspect of affiliate marketing which must be touched on is the fact that success does not come overnight as some sales people will have you believe; but having the right mindset for a long term commitment and sticking to the business pay huge dividends down the road.

To grow your affiliate marketing business, you’ll need to advertise your site, and in so doing, the merchants’ products; and the most common (effective?) way to accomplish this is with banners and links, as they also help you to get paid from your merchant. Banners and links are often placed on affiliates’ websites or blogs; but they should be placed very carefully as too many on a single page can be very annoying and confusing to your potential customers.

Another way to make your affiliate business grow is by going to forums and message boards that relate to the products you are marketing. This method can be a smart way to boost your income, since you’ll meet many different people with similar interests and, perhaps, effective techniques you could use. When you first start commenting try not to promote and sell anything; rather you must develop and nurture relationships in a genuine way, and these relationships have great potential of blossoming into reliable customers later on.

You can also make yourself a free ebook with advertisement tips and links to your affiliate website, as this can be a great resource for potential customers, and it helps to demonstrate your knowledge of a particular topic, as well as letting potential customers know that you are there to help. If you use the proper methods for advertising and letting customers know about your affiliate programs, you’ll be well on your way to making a lot of extra money as an affiliate marketer. It is truly one of the best ways to make money on the Web and all it takes is work, dedication and commitment.

Monetizing Your Traffic for Maximum Profit


Customers generated from traffic

Establishing your own E-commerce site is not like what it used to be. There are thousands of competitive sites doing everything possible to get a bigger share of the profit pie. So every scheme, method and technique you can find to augment your sales must be utilized in order to derive any benefit or achieve what can reasonably be considered success.

We obviously have to admit to ourselves that most of us are in it for the money, otherwise why would we go about wasting our time, effort and money just for the fun of it. Of course we also must understand that while some of us take a measured approach, many others would not wait very long to see their profits. They would never take things lightly or take the measured approach because they are bent on grabbing an ever bigger portion of the profit pie.

So what is this commodity that gives any one business a competitive edge over another? Customers! It is common knowledge that without customers we have no business, because without customers to buy our product or service we can’t get sales which is ultimately the fuel that powers the engine of your business, mine and any other.

In Internet terms, large numbers of customers are generally referred to as traffic which represents all the people that get a chance to see what you have to offer, and it is therefore reasonable to conclude that the more people who see your products/services, the more people might decide to buy them.

Seldom does anybody put up an E-commerce without expecting to make a profit, especially when there is startup capital that needs to be recovered. With a consistent traffic flow, we may at least have a fighting chance to achieve that profitability, and monetizing your traffic would optimize your chances of making the best out of it.

Making money out of your traffic

The best and most proven method of making a profit out of your traffic is using advertising. The Internet generates hundreds of thousands upon hundreds of thousands of traffic streams everyday and most of them are searching for something. While some are just looking for information there is also a good percentage that is shopping for something that they need.

The Internet has proven to be a very reliable source of finding what was once deemed to be a very unsearchable products and in this respect, the internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia or Beijing.

Generating traffic is not an easy task though. You have to contend with a great number of sites to generate a reasonably satisfactory traffic flow; but if done correctly this could open up a Pandora’s Box of possibilities with one of the benefits derived is the monetization of your traffic flow.

So, to get to the core of it the more traffic you generate the more likely you are considered a desirable, desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with a good advertising scheme you can use your traffic flow to your advantage.

When you have above average traffic you’ll most likely have an above average potential to grab what can be considered a respectable share of customers that are willing to pour money into your coffers. Other than those who will buy from you directly, there are also those that can be redirected to sponsored links that are willing to pay you for a sizable portion of the traffic that you have generated.

This scheme is called “pay-per-click”. With every click a visitor of your site makes on an advertised link you will be paid. The more traffic you generate and the more clicks that occurs would result in more profits.

Traffic from affiliate programs

Another method of monetizing your traffic is the utilization of affiliate programs. You can link up with other tried and tested sites and online companies and monetize your traffic by having a percentage of sales generated by traffic coming from your site. The basic idea is, traffic generated from your site will go to another site which can offer a product or service that you do not carry. Many programs can keep track and make records of transactions that was made possible because of this site linkage.

When purchases are made by customers that sent by your site to their site you get a percentage of that sale. Affiliate programs would give you the benefit of monetizing your traffic without the actual need to carry or promote a certain product.

There are so many ways and methods to monetize your traffic with the only requirement being a bit of hard work and the desire to successfully launch a profit-generating site. The Internet is a veritable source of information, tips and guides which are offered everywhere on how to monetize your traffic and make your site a good profit producer. Ultimately a traffic-generating site is a profit-producing site.