Free Article Content as Money-Making Resource

Some webmasters (website owners and/or publishers) set out to make money by using articles from free content directories in the hope of attracting visitors to their website and product pages.

Among webmasters who employ this tactic are those who have just begun working as affiliates for various companies and, as such, have little to no cash resources to purchase articles, although they need to build small niche websites to attract visitors and begin earning money.

Although this can sometimes be the only option for those who are operating on an almost non-existent budget, it is not the most suitable way to effectively build your website or revenue.

There are a few reasons why this is potentially detrimental to your business building efforts, and under these circumstances detrimental translates to predicament. Here are a number of problems that can result from using articles from free content directories.

Predicament #1 – Search Engines

Search engines will look down (frown) upon your site if it is found to have exactly the same (duplicated) content found on other sites; and the more sites that share your content, the less it will help you achieve good position on SERP (Search Engine Results Page) rankings.

Good search engine rankings are essential in getting visitors to your site so that they have a chance to click on your affiliate links. If you cannot even attract visitors then will never make money; so working on the search engine optimization of your site so that you will eventually be high enough in the SERPs to get customers, should be priority one.

Predicament #2 – Getting visitors to click

Although getting your site high on search engine result pages and acquiring site visitors is hard work, unfortunately this is only half of the battle. You must also be able to convince those visitors to click on your affiliate links, and if your visitors see the same content they have seen on a number of other sites, they will be less likely to click on your links. This is because most people want to buy things that are recommended by people they consider trustworthy or whom they believe to be experts on the subject they’re writing about.

If your content is just duplicated from other sites, you will be exposed as someone who does not really know what they are talking about and therefore will not look favorably on your product recommendations. This will reduce the number of website visitors who are willing to click through.

Predicament #3 – Author Bylines

Most free content is only given to you if you agree to place the authors byline under the article (you can get into trouble if you try to use it without following the stipulated rules) and this poses a problem because in the sense that most author bylines include links.

Therefore when a reader gets done reading a really intriguing article, there is a strong possibility that they will click on the author’s byline link rather than your affiliate links.

This is the entire reason why these authors offer free content to begin with, so that they can get their names and links out there to the public. Using this type of content may mean shooting yourself in the foot and losing any profits anticipated from your website visitors.

Once you put these three problems together, you are looking at a serious decline in revenue simply because you used free website content from article directories. Although it may be the only option for some you should buy your own original content if you have the money to so.

If, on the other hand, you don’t have the money, you may be better off writing your own content about a subject you are familiar with and then hiring professional services once you have made enough of a profit to work with.

Making Money with Article Writing Specialists

Finding the right freelance writer to produce your revenue generating articles can take a bit of time; however, if you find one that can easily take on another regular client and the two of you work well together, then that one difficult search will have turned into a lot of profitable articles.

When you start your search, you may want to begin with a very small group of articles, just in case you happen too hook up with a writer that you are less than thrilled with. It is important to keep in mind that there are several different types of writing and each writer might be highly skilled in one area, yet lack in another.

For example, there is creative/fiction writing, biographical writing, news writing, general informational article writing, critical writing, copy-writing, poem/verse writing, technical writing, medical writing, essay/report writing, and sports writing.

One thing you must keep in mind is the reality that because a writer may be highly skilled in one area, s/he might not be skillful in other areas despite the fact that many freelance writers spread themselves out into others areas anyway. So, it is critical that any writer you choose be cap[able of producing the type of content that you need.

To find a freelance writer, you can look at various freelancing websites that will allow you to post the specification of your project and your budget. From there, writers will make bids on your project and provide you with writing samples so that you can get an idea of their skill level.

However it is important that you choose a writer who gives you a sample of the type of article that you are looking for. For example, if you are looking for a copy-writer, do not hire someone who only sent you a sports writing sample. S/he may be an outstanding sports writer, but copy-writing is about selling (a product, service, or yourself) to your website visitors.

In conclusion, the more you are willing to pay per article, the more bids you will get from quality writers who know how to entertain and inform your website visitors so that they keep coming back for more. Writers know that you will eventually make a ton of money off each article or content piece.

So although $30 or more for a 500 word article may seem like a lot, when you think about the service they are providing you, and the time and effort that they put into your piece, you will realize that it really is not a lot for that one article. If you pay for quality, you will be amazed at how much you will eventually make off of your articles.