Extra Income – Page 40 – TP Javeton WebNet

Appropriate resume length

One of the most common misconception of resume writing is that a person’s entire professional history has to fit within one page of white paper; and while the resume length may seem to be a rather basic understanding of how to prepare and properly format a resume, the question which persists is, does everything have to be put on the same page? The truth is, you should present a well-written resume that is concise, and it should promote your qualifications in the best possible manner.

That having been said, if making the very best presentation is impossible to do on a single page, by all means, extend it to multiple pages with the appropriate consideration, depending on your career level. Understanding that resumes cannot be designed in a cookie cutter fashion where one size fits all, it may be helpful to adhere to a few guidelines when preparing your own resume. Here are some helpful tips:

A few resume-shortening tips

Be concise – Being as concise as you possibly can is critical, and therefore you should avoid using lengthy sentences and paragraph forms to disclose your experience and education. Employers want straightforward statements that highlight your qualifications; so keep in mind that a resume is no place to showcase creative writing skills.

Perfect your resume – Since you have only a second or two to catch your potential employer’s attention, you must make sure that your resume is properly formatted, and you are not trying to fit too much copy on a single page of paper. Create appropriate and professional sections for your resume because your potential employer is more concerned with your resume content – and perhaps its look – than with its length.

Longer is not better – When you don’t have the experience to meet your career objective, don’t try to embellish the resume with irrelevant information. If you are new to the job market, changing careers, or have had only one job, stick to a one page resume; and if you don’t have the experience to meet your career objective – for whatever reason – do not apologize for it, simply do your best to highlight your transferable skills, and stick to the “short and sweet” resume version.

Write enough to meet career objective

Unless you are applying for an executive-level job, or are composing curriculum vitae, your resume should not exceed two pages, because the purpose of a well-written resume is to sell yourself as the best candidate for the job with a confident and a straight-forward approach. Do not oversell your skills; and do not list more than three to five previous positions you’ve held. Stick to those skills and experiences that best meet the job requirements and your career objective.

The most relevant information has to be included on the first page, and the second page should be numbered, with your contact information included as well (just in case the pages are separated when printed, you don’t want your potential employer to discard the second page of your resume completely). If you find yourself going over two pages, review your resume and make sure that you are not including information that is irrelevant to your goals or to the position you are seeking.

Pages commensurate with history

Make sure that your professional history warrants a resume that is three pages or longer, before you start adding information that could be viewed as an attempt to embellish. As mentioned above, unless you are a senior- or executive-level professional, or you are composing curriculum vitae, your resume should not extend to over two pages; but if you have a longer resume, you will have to make sure that every statement on the resume is applicable to your career goals and objective.

If you have had decades of leadership experience for example, demonstrate that by using the reverse chronological resume style and only list those jobs that best qualify you for the position you are seeking. If you need to include an extensive list of publications or certifications, your resume can take up more than three pages; so make sure that the important information is still listed on the first page. This includes your career objective and professional profile, and your current or most recent professional experience. All subsequent pages should be numbered, and include your contact information in the heading.

The questions about SEO

With today’s sophisticated technology tools and resources, Search Engine Optimization (SEO) software, IT pros and the techniques they employ are light years ahead of where they were only a decade ago; and SEO is immense; so there are no secrets on how to rank high with the major search engines. However, there are still be a few questions relating to SEO and how it can be used to improve a Web business’ bottom line. Let’s first understand how search engines work before we start getting into details about how a business can benefit from SEO.

Search engines generally specialize in providing their users with the most relevant and up-to-date information, intended to match certain search terms which those users place in search boxes to find specific items, topics, or people they’re interested in. Search engines are some of the most sophisticated pieces of technology which allow users to quickly find relevant websites by searching for a word or a phrase; and the results mean nothing to users if the information they get back does not relate to the search term, or if the results are old.

Users expect fresh, new, relevant information from their searches, which is why webmasters and website owners update their websites everyday by adding fresh, new content intended to help them get noticed by the search engines. So, if you are going to sell any type of product or service online, you have to optimize your website for the search engines, in order to increase traffic and boost sales.

The effectiveness of SEO

Keep in mind that over 90% of a business’ sales and revenue will likely come directly from search engine results; and for that reason, it is absolutely important for a business to optimize its website for search engines in order for it to have the largest number of visitors, amount of interest and eventual sales. With this thought in mind, it is understandable that the most practical description of SEO is the process by which webmasters or online business owners utilize strategic copy to augment their website’s status.

There is no doubt that the internet has grown at what has been said to be the fastest pace of any entity, era, or industry in history; and competition for the best search engine position has created an enormous market. Thus, a better understanding of the fundamental elements of SEO is vital for the success – and in many cases the very survival – of an online busines; so making use of effective search engine optimization techniques will improve the page rank of your website.

There are many tricks that can be used to increase page rank; the most effective method being, to provide high quality content on a consistent basis; and while this may seem like a simple concept, there are many websites that fail to provide content that visitors may find interesting. Sites that provide content that is interesting (compelling?), well-written and regularly updated create highly engaged visitors who are more likely to return to the website at regular intervals.

Developing a viable SEO strategy

Consider setting your website apart from those boring, lifeless sites by providing the kind of content outlined above, but do it as a routine and according to a set schedule, and you’ll establishing yourself as a credible and reliable source of information while putting your site a step closer to achieving high page rank through search engine optimization.

Another significant aspect of effective SEO is the inclusion of keywords and phrases within your site’s content; but in order to do this you must also take steps to properly target your (niche?) market by making sure that the keywords and phrases you place on your site are the keywords and phrase that the website is actually optimized for. Said another way, the more keywords you use in your content, the more likely it is that online visitors will find your site when they do some research with those words. If you use these techniques your overall SEO will increase and boost your page rank.

Try also to develop a linking strategy as a part of your overall SEO strategy, as such a strategy will not only provide free advertising for your site, but it gives the impression that your site is imperative because of its affiliation with links of other interesting sites with topic relevance and similar content. For each link you have pointing back to your site is another chance for your potential customer to find you. The more inbound links you have pointing to your site, the higher you will be ranked in the search engines.

Website plus content and SEO equals…

Developing a content stratagem have been proven to be effective in SEO success, because people who get to search the internet are almost always looking for information; so the more information you provide for them, and the more helpful it is, the more likely you are to make the sale. Writing articles is the most effective way to build up content for your site; but when writing articles to post on your site, you must make sure to develop a clear and consistent method of arranging their content.

You can write articles, arrange them and post them per the above suggestion by simply adding a new page to your site, as this will allow room for extra articles to be added when you write them, and will allow you to build up an archive of articles which will be maintained with the intent of attracting online visitors. Make sure also that your archived articles have been included in a directory that is next to the root web of your site so that the search engines will catalog your online articles.

Is your site doing SEO?

Always keep in mind that search engine optimization methods are important in developing your site’s status; and with that thing in mind, make sure that you write high-quality, keyword rich content and link your site to and from a deliberate family of other sites. These things will help improve your site’s popularity and attract increased interest in your online business through a consistent flow of visitors to your site.