A Glimpse Into the World of Professional Blogging




Attraction to pro blogging

as a vocation with a lot of potential for entrepreneurs who have a basic understanding of today’s innovative Web technology, as well as discipline, motivation and insight into one or more topics about which to write. The number of so-called pro bloggers who earn reasonable sums of money from their blogs are small; and still smaller is the group of bloggers who make a living entirely from blogging. Kimberly Palmer, a senior editor for U.S. News Money and author of the book, The Economy of You, citing a Pro blogger survey in her How to Earn Money as a Professional Blogger article, wrote:

“…most bloggers earn less than $100 per month, and 3 in 10 earn less than $10 per month. Only 16 percent of the 4,000 respondents say they make more than $2,500 a month.” That having been said, however, the number of their blog enough to supplement an existing income have increased since 2009 when Ms. Palmer’s article was written; and the pro blogging community is growing at a rate which can be described as moderate, but it is difficult to say whether this trend will continue since competition for online advertising dollars has increased at a much faster rate.

Many Web users and marketers dream of entering , even while there are some who happily devote an hour or more each day to their blog with the ever present wish that they could earn some kind of financial reward for all of their work. But those who yearn to monetize their blogs must know and utilize existing models for making money from their blogging activity, the most popular of which is to sell advertising space through Google’s AdSense program, or the less popular method of selling advertising space to one or more companies that wish to reach the bloggers’ audience.

A self-supporting blogosphere

Indeed, the number of people who do just by selling space on their blogs comprises a very small percentage of an otherwise vibrant online marketplace; but this has not been a deterrent to aspiring pro bloggers, simply because the attraction of this vocation and the lifestyle it it supports appeal to many. Aspiring pro bloggers need not be dissuaded as they will find it comforting news that bloggers – pro, amateur and blogging hobbyists – are very supportive of each other in the sense that most of the people who read weblogs are bloggers themselves.

The self-supporting characteristic of this blogosphere is due – in part – to the fact that people who use blogging technology on a daily basis are most likely to be interested in what other writers are doing with the medium. And this is a fact that begins to explain why those who succeed in the world of professional blogging are mostly individuals who have devoted themselves almost entirely to learning about, talking about, and writing about blogging. More than any other topic, pro bloggers turn their attention to ; and a lot of pro bloggers make their topic of blogging the stunningly self-reflexive focus of their blogs on an ongoing basis.

Of course, professional blogging is destined to become much more complicated in the future than it is today; but it must be said that the largest audiences and make the most money are mostly concerned with investigating the blogging movement as well as offering advice to amateur bloggers. However, as the kinds of people who regularly read blogs change, and the demographics of bloggers expand and diversify as blogging software becomes more user-friendly, it is very likely that the world of pro blogging will begin to reflect these changes.

Pro blogging in flux

Indeed, it is very difficult to predict exactly what kinds of blogs will be five or ten years from now; but the world of pro blogging is one of constant change, and continues to be in a state of flux – not unlike the overall blogosphere and the larger Internet community – which is part of what makes it so exciting, appealing and inviting. If you are an aspiring pro blogger, it might be helpful for morale to heed the words of pro blogger Jim Wang, who is quoted as offering this advice: ‘Be patient. “It takes years to get to the point where you can earn a living off the site,” a sentiment which echoed by other successful pro bloggers who know what it takes to achieve pro blogging success.

Technology, Platform Choice & Photo Blogging


Photo blogging appeal

There is a significant number of people on the Web who believe that photo blogging is the most exciting kind of blogging that exists; and while building a photo blog – and maintaining it – is no more difficult than creating and updating a text-based blog, many people feel that the internet’s high speed and full-color technology reaches the pinnacle of its appeal with the transmission of images. But what may be the most appealing aspect of this technology is the ease with which bloggers of all skill levels can upload photographs to their blogs on a daily, weekly, monthly or even occasional basis.

For those who like photography, photo blogging is a great way to highlight self expression while reaching viewers in an emotionally charged and aesthetically engaging way; and surfing photo blogs can also be helpful in getting a whole new perspective on this global society in which we live. It is important to keep in mind, however, that the selection of a blogging platform could play as important a role in photo blogging as shopping for the right camera. Choosing a blogging platform, whether it is free or requires payment, can feel overwhelming based solely on the many options to choose from.

There are several large blog-hosting platforms that dominate the blogosphere, but there are also less popular, smaller platforms a photo blogger can take a look at. But whether you decide to join up with an established platform like Blogger, WordPress or Technorati, or you choose to sign on with a smaller, relatively new venture depends on what your priorities are. It is certainly reasonable to assume that, for most bloggers – text-based, photo/video-based or otherwise – reliability will be among the most important reasons for choosing, and might therefore be the best reason to opt for a large and well known blogging site.

Thematic content

Of course it should come as no surprise that, many image blog owners are also photographers by trade, although the popularity of photo blogging continues to be very high among amateur shutterbugs, hobbyists and photography enthusiasts; and it seems self-evident that a majority of the most popular photo blogs have gained that popularity because the pictures on them are of the highest artistic caliber. If you guessed that a lot of the people who run these visually striking blogs are graduates of prestigious art schools and possess impressive professional portfolios, you would be right.

However, some of the most well-known and frequently visited photo blogs are as notable for their concepts as they are for the pictures themselves. Some popular photo blogs, like the popular blog, “Cute Overload,” (this blog announced on January 18, 2016 that it was closing down) which features picture after picture of adorable animals, are more about the thematic content of the pictures than they are about the style in which the snapshots were and are taken. Keep in mind also that photo blogs, like many other Web-based entities, have established forums to display the work of highly skilled artisans whose work range from playful collections of curiosity to more serious photo-journalistic work.

This shows that photo blogging is a truly diverse form; and the fact that photo blogs are so easy to build as well as to update makes this kind of visual communication very democratic, while enabling people (bloggers) at all skill levels to become a part of the global conversation about the nature and value of photography today. But whether you are an artist or hobbyist who wants to create a photo blog; or you are just somebody who enjoys learning about new places and things, spending some time looking at the most popular photography blogs on the internet can be a very rewarding endeavor.

The world via photo blogs

You can travel to another place or another time by viewing pictures of faraway locations and long-ago eras; and you can see your own neighborhood with fresh eyes by discovering how local artists have photographed (depicted?) the town or city in which you live. Photo blogging enables people to communicate all of these things plus a lot more; and this makes it a very exciting part of the modern blogosphere. If you agree that the best thing about web technology is the capacity to help people reach each other in a very personal way from across great distances, then you may also agree that in many ways, a photo blog is the most successful kind of web site.