Category: Blogging

Increase Traffic Flow With Blogging And Pinging

Blogging and pinging as traffic magnets

If you are a a website owner it is reasonable to assume that you might be interested in having it do as well as it possibly can in the search engine rankings; and if you do have such interests, you may be interested in the knowledge that you do have some control over getting good rankings and increasing your traffic. It’s true! You can take the success of your website into your own hands and increase your traffic and income by blogging and pinging. Haven’t heard of blogging and pinging before now? Read on to learn more about these techniques!

A blog is just the short way of saying weblog, which can be compared to an online journal or diary. However, blogs don’t have to be consisted of personal information. They can include news, thoughts, opinions, challenges, history, and anything the blogger wants to publish. The most important aspect of a blog is that it is updated on a regularly scheduled basis with fresh new content.

Rate of frequency determines page rank

Some bloggers add new content once a week while others blog daily or multiple times per day. This is where increased search engine rankings come into play, since there is always fresh new content which is given heavier weight in the search engines than if no new content was provided. This results in higher search engine rankings and increased traffic.

A ping is simply a program that sends out a message to another server or computer in order to get a response. So, for instance, if you update your blog you want to ping the search engines so your pages are indexed and your site ranked higher.

Why some marketers blog and ping

You probably know that if your website does not show up in the search engines you are unlikely to get tons of traffic, and if you have a website you want traffic. So, the best thing to do is write a regular blog, ping the search engines, and your site will get indexed significantly faster than it would otherwise. By putting in a little bit of extra work you are getting your site indexed with the search engines and inevitably more traffic.

There is a lot of free blog software out on the Web that you can simply link to your site and start blogging. Including RSS feeds, which are the pings, means the search engines are going to know you are out there and as a result start indexing your site. So, if you want to increase your traffic, start blogging and pinging and you will see a difference in traffic in a hurry.

Analyzing Your Website Traffic – Part 1 Of 2


Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from your Web host company can be overwhelming if you don’t understand how to apply it to your particular business and website. Let’s start by examining the most basic data – the average visitors to your site on a daily, weekly, and monthly basis.

These figures are the most accurate measure of your website’s activity. It would appear on the surface that the more traffic you see recorded, the better you can assume your website is doing, but this is an inaccurate perception. You must also look at the behavior of your visitors once they come to your website to accurately gauge the effectiveness of your site.

There is often a great misconception about what is commonly known as “hits” and what is really effective, quality traffic to your site. Hits simply means the number of information requests received by the server. If you think about the fact that a hit can simply equate to the number of graphics per page, you will get an idea of how overblown the concept of hits can be.

For example, if your homepage has 15 graphics on it, the server records this as 15 hits, when in reality we are talking about a single visitor checking out a single page on your site. As you can see, hits are not useful in analyzing your website traffic.

The more visitors that come to your website, the more accurate your interpretation will become. The greater the traffic is to your website, the more precise your analysis will be of overall trends in visitor behaviour. The smaller the number of visitors, the more a few anomalous visitors can distort the analysis.

The aim is to use the web traffic statistics to figure out how well or how poorly your site is working for your visitors. One way to determine this is to find out how long on average your visitors spend on your site. If the time spent is relatively brief, it usually indicates an underlying problem. Then the challenge is to figure out what that problem is.

It could be that your keywords are directing the wrong type of visitors to your website, or that your graphics are confusing or intimidating, causing the visitor to exit rapidly. Use the knowledge of how much time visitors are spending on your site to pinpoint specific problems, and after you fix those problems, continue to use time spent as a gauge of how effective your fix has been.

This article concludes with the second part of Analyzing Your Website Traffic.