Category: Making Money

Profiting from the sale of personal or business items. Working for pay. Investment purchase at below market prices and reselling at or above market value. leveraging one’s time and resources through the efforts of others for residual income.

  • Education and Skills on a Functional Resume


    Recent graduates seeking employment

    Graduating from college is one of the proudest moments an individual will ever experience. Receiving that diploma validates all the hard work s/he put into that education, including the many all-nighters s/he pulled before exams. An individual’s graduation is a measure of all the individual’s accomplishments as a student, and opens the door into a world of career choices, job searches, and 40-hour workweeks.

    Moreover, if you are that recent graduate, the realization about getting a job that requires experience, and how you will go about doing it, suddenly hits you; especially if you have no actual work experience. As a recent college graduate, you are entering the workforce at entry-level positions with almost any company that hires you, and your potential employers have very reasonable expectations; because they expect you to have graduated from college, and that your major is in line with the job you’re applying for.

    They also anticipate that you have some experience, a summer job, or some kind of an internship; but they are not requiring years of professional experience. They would, however, like to see a few references from your professors or previous supervisors, so that they can get a better idea of your personality and work ethic. Sound reasonable so far?

    Functional resume highlights qualifying skills

    The best way to show your potential employer that you are a perfect candidate for the job is to create a functional resume, since functional resumes focus on your qualifications, not your career timeline. This style of resume will also highlight the skills you have, rather than where and when you acquired or utilized them. In other words, instead of listing your experiences by job titles, your (functional) resume will contain sections titled by your skills, such as verbal and written communication, customer satisfaction, project management, etc.

    The functional resume style is highly recommended for, and most often used by, college students seeking internships or their first jobs out of college. In structuring this kind of resume resume you begin by stating your career objective, while making sure that your career goals are personal; but your objective should be specific to the position for which you’re making application, and should convey to your potential employer how you intend to utilize your education, as well as how this position will help you develop your experience.

    Your education should be listed next, and in doing so you should list the school you attended and its location, your graduation year, and your major. It may also be helpful to include your GPA, specific courses you have taken, and/or any honors you have received while in school. Any professional skills you have acquired should come next; and this section will include sub-headings as they relate to specific qualifications you want to promote, such as communications, customer relations, managements, and so on.

    Career objective, clarity, mentor review!

    In the professional skills section you can utilize any experience you have that relates to the sub-sections, including your part time jobs, internships, volunteer positions held, community service work, or school-related activities. However, you should only include a work experience/work history section if you have held part time jobs while in school or have had internships you’d like your employer to know about. This list should only include dates, titles, companies, and locations without listing any of your responsibilities, since you will have covered them in the previous section.

    Memberships in any clubs during your school years should be included in a section for activities, in which you will list only those that support your career objective. For example, if you were an editor of your school paper, and you are trying to get a job at a publishing company, make sure you include this experience in your resume. Your last section should list references; and as a new graduate, it is beneficial to include references on the well-written resume you prepared for yourself to ensure that you give your potential employer everything s/he needs in order to consider you as a qualified candidate for the job.

    You have nothing to lose by providing this information ahead of being asked for it; but before you start applying for jobs, take advantage of your school’s career center and have one of the mentors there review your resume and help you perfect both the content and the format. Just remember that, with a well-written and appropriately styled resume, you are prepared to take the professional world by storm. Good luck!


  • Make Money – Sell Other People’s Products!




    The online marketing opportunity

    Many business owners have seen the tremendous benefits that can be derived from marketing their products and services online, and have opted to join the ever expansive Internet (online) marketplace to market their own businesses. Other people who have never owned a business in the offline world have also entered the Internet marketplace in massive numbers so as to engage in the aspect of online business known as Internet Marketing; and they do this either to supplement their income from an offline “job,” or to replace it. Why?

    Because Internet Marketing offers great opportunities to start and maintain a business with very little start-up costs, while creating the potential for substantial earnings and the benefits that accompanies such earning capacity for the business owner. Internet Marketing also offers these newfound business persons the ability to reach just about anybody in the world who has Internet access; which means a wider market for these marketers, thereby creating the prospects for larger profits.

    Affiliate Marketing: How to make money and create an income

    Another aspect that has attracted so many individuals (entrepreneurs?) to online marketing is the fact that there is no requirement for them to have their own products to get started. With online marketing anyone can start making a substantial sum of money by simply marketing and selling other people’s products; and getting started with this kind of marketing strategy is actually quite easy. All an enterprising individual would need to do is create an agreement with an online retailer or merchant, after which s/he can start making money by selling products owned by the merchant’s or retailer.

    The rapid growth of Affiliate Marketing

    Incidentally, the most popular and fastest growing method of selling other people’s products online is through an activity commonly referred to (and mentioned in several earlier posts on this site), as affiliate marketing which, based on its simplest definition, is a relationship between an online merchant or retailer who has products to sell, and his affiliates, who are willing to promote the merchant’s product on their websites.

    Affiliate Marketing: How to make money and create an income

    In a typical affiliate marketing set up, the merchant provides his/her affiliates with banners, text ads and other creatives that link to landing or product page on the merchant’s website. The affiliates will then get these ads posted on their own website and will get paid whenever traffic or sales is directed to the merchant’s website. Affiliates are often paid on a commission basis, although other online merchants have been known to to pay a fixed fee to affiliate as compensation.

    Starting to make money online in the business of affiliate marketing is relatively quick and easy when approached properly and with the right mindset. It entails signing up as an affiliate account for an online company that offers affiliate programs. An alternative method, and usually an easier one, is to sign up as a member of an affiliate network that hosts a variety of affiliate programs for different online merchants or retailers.

    To start making money as an affiliate

    Signing up for an affiliate account is usually free, although some companies and networks may require the payment of a signup or monthly fees. Such fees, however, are often made as payment for additional services which the company may render, like providing certain specialized tools, resources and assistance to jump-start the affiliate’s online business. When individuals sign up with an affiliate marketing program, they are usually required to fill out a form containing personal information.

    Some affiliate programs may also require new sign-ups to provide the URL of their website and describe its contents. This information will allow the retailers to verify that the affiliate actually have a website with content that is relevant to their products. Other affiliate programs that do not require the new sign-up to have a website will inquire as to the method by which the affiliate will market affiliate products. After completing the form and all, the affiliate is then allowed to choose which affiliate programs s/he wishes to promote.

    Affiliate Marketing: How to make money and create an income

    If you’ve considered becoming an affiliate marketer, it might interest you to know that the process outlined in the above paragraphs is basically all you would have to do; and after signing up with an affiliate program and being an actual affiliate, you are actually ready to start making a lot of money by selling other people’s product online. How do you make money? There are actually a number of ways for you to earn money as an affiliate, and many of these ways depend on the type of affiliate marketing program you’ve signed up with.

    Various methods of affiliate compensation

    For example, many affiliate marketing programs compensate their affiliates in one of three methods: pay-per-click (PPC), pay-per-sale (PPS), or pay-per-lead (PPL). With the pay-per-click affiliate marketing method, the affiliate is paid whenever s/he directs traffic to a merchant’s site. However, PPS and PPL affiliate marketing programs work rather differently. With PPS, the affiliate only gets paid when his/her referral converts into an actual sale, with the payment being about 15% to 20% commission for each conversion. PPL affiliate programs work similarly with the affiliates being paid a fixed fee when visitors are converted to leads for the merchant.

    Some affiliate marketing programs are two-tier programs, wherein the affiliate is also allowed to recommend other affiliates to the merchant. In such affiliate programs, the affiliate would not only be paid for the traffic or sales that s/he would direct to the merchant’s site, but also for the traffic or sales directed by the affiliates whom s/he recommends. Yet another way of earning more profits with affiliate marketing is through residual affiliate programs.

    Fashion world descends upon us

    Affiliate Marketing: How to make money and create an income

    Residual affiliate programs are affiliate programs where an affiliate would be paid a number of times for as long as a merchant keeps the customer referred to that merchant’s site by the particular affiliate. One form of residual program gets the affiliate paid a commission every time his/her referred customer purchases an item on a merchant’s site. Another form of residual affiliate program gets the affiliate paid a percentage every month for as long as the company keeps a referred customer.

    Affiliate success depends on the affiliate!

    With a lot of options available and a lot of ways to earn money, affiliate marketing is undoubtedly a more popular and easier method of making money by selling other people’s products (OPPs) online. As to how much money an individual can earn from affiliate marketing, it actually depends on the affiliate. A dedicated and hardworking affiliate would certainly get more from the program as compared to those affiliates who would simply sign up and lose interest in, or forget about the program altogether.

  • Stating Your Responsibilities in a Job Description


    Early stages of resume writing

    If you have ever had to write a resume, you know that the blank page you are looking at just before writing a word on it can be very challenging; so you can imagine the dread and/or intimidation experienced at the same juncture, by individuals who have never had to write a resume and suddenly compelled to do so, especially when they may not fully understand whether they need a functional or chronological resume . It’s very easy for most people to describe job responsibilities to family and friends; but listing them in a resume to showcase how their experience aligns with career objectives is difficult.

    That having been said, let’s talk a little about those early stages of resume writing, including the “getting started” stage, during which you must first consider what type of a job you are seeking. Much like your career objective or summary, this stage should reflect your professional goals, and your current and past experiences must showcase – in a convincing manner – why you are the candidate best suited for the job being offered.

    In listing your current and past professional experiences, it is important to keep focus on those responsibilities that are indicative of your qualifications, and why they place you in a unique position for taking the next step in your career. Considering the fact that more and more companies – as well as job search sites – use scanning software to pick out candidates, it is very important that you use keywords, including active verbs, to describe your skills.

    Key words for your job descriptions

    Instead of beginning your job descriptions with “Responsible for” try to use active verbs such as:

    • managed
    • developed
    • created
    • communicated
    • interfaced
    • achieved, among others

    These key words get straight to the point of describing your responsibilities, which is exactly what employers are looking for. Choose these words carefully though, because you don’t want to say that you “managed a project”, implying you were responsible for the whole task from start to finish, if in fact, you were only responsibly for communicating the project to other associates. Instead state that you “Developed and executed the communication strategy for associates,” thereby describing your role more accurately and emphasizing your strengths; this way you’ll be sure to submit a well-written resume to prospective employers.

    Properly formatting your resume

    Typically, the first job listed on your resume is the one you currently hold. In this case it is important to make sure that your responsibilities are stated in present tense, as you are still responsible for them. For example, say “Manage accounting activities” instead of “Managed accounting activities.” This will indicate to your potential employer what your current day-to-day activities are, and how they compliment responsibilities of the job you are submitting your resume for.

    about resumes, cover letters and interviews

    All previous jobs should be listed using past tense, and should start with active verbs such as managed, developed, accomplished, etc. Additionally, make sure the responsibilities you are listing are relevant for to your career objective. List only those responsibilities which help you put your best foot forward, for example, such that if you are looking for a job that requires managing a team of people, focus on your development and participation in group projects, instead of focusing on solitary activities such as office organization.

    In terms of formatting, make sure that your responsibilities are listed in bullet points, since such formatting is preferred to paragraphs on a resume simply because it is easier to review quickly. Employers often just scan the resumes and look for key words –and if the resume looks overwhelming – with a lot of copy and poor formatting – they will likely discard it. Thus, it is very important that your resume is formatted with enough white space and doesn’t contain any errors.

  • Enlisting Help With Your Resume Review


    Resume objectivity vs. self-promotion

    Anyone who has ever written a resume will probably agree that writing one of these documents is in many ways a process of self-discovery, because when you really give it some serious and more profound thought, writing a resume is actually the process by which you market yourself to your potential employers, which in itself is a very difficult task, since we have to walk the fine line between objectivity and self-promotion. That having been said, please read on as we will elaborate a little more on this aspect of resume writing.

    Your resume must summarize the educational achievements, professional experiences, and adequate-to-the-task qualifications – inherent as well as acquired – in a way that best meets your career objective. Composing your entire professional history on one or two pages can be time consuming, because we often spend hours and sometimes days writing and re-writing our resumes in order to make the content and format as perfect as we can possibly get it before the resume reaches potential employers.

    about resumes, cover letters and interviews

    However, after looking at the same content over and over, it can become rather easy for us to miss some very simple typos and grammatical errors; or even poorly written statements that may raise questions in the mind of a hiring manager. Before posting your resume on job search sites, or submitting it to companies in which you are interested to work, it may be in your best interest to have someone else review it.

    Boundaries and goals for your resume review

    This, of course, can be a scary thought in the sense that while you may want help and feedback from your friend on one hand, you may be concerned that, on the other hand, s/he will dislike something aesthetic and you will feel the pressure to make one or more formatting changes; especially after you have already spent a considerable amount of time on your resume and really don’t want to have to start over. There is however, a method you can use to prevent such a scary thought scenario from ever occurring.

    about resumes, cover letters and interviews

    Consider for a moment that you know the benefit(s) that can be derived from having someone else review your resume. If this is the case, you should set some boundaries and goals for that review by ask about specific things which are of concern to you. In other words, if you know that grammar isn’t your strongest asset, ask your friend(s) to proofread the content; and the same method can be used for any gaps in your work history; simply ask your friend to act as a potential employer and review the resume and cover letter together.

    Make sure your “reviewer” friends know exactly what you need them to do; ask if they have any questions about your work history, or have you addressed everything in your cover letter? Accept feedback about content, but make sure that your friends are raising valid questions about the statements you’re making. If they suggest that you change an action word, can they give you a valid reason behind the change? Or is the reasoning based on their personal preference? Don’t get into an argument over formatting; just– do your research ahead of time and know what the acceptable resume style is for your field.

    The benefit of a resume writing service

    It is also beneficial that you have more than one additional person review your resume before you send it to your potential employers. This helps you in recognizing whether or not the feedback is based on personal preferences or professional concerns. Ideally, the person you ask for help should have experience in your chosen field, and can therefore help ensure that the action words or phrases you have chosen are appropriate for your industry and position level.

    If you are unsure that you are on the right track with your resume, and you feel the research you have done is overwhelming and not helpful, seek assistance from a professional resume writing service. A professional resume writer should be able to help guide you in the right direction, revise your current resume or create a new well-written resume for you. Make sure that the professional you are working with can provide you with references and samples, and that they are well versed in writing resumes for professionals in your field of work.

    While the resume writing service option requires you to pay for assistance from someone elss, it can prove to be a more beneficial option in the long run. Of curse, you can also serve as your own resume editor by stepping away from the resume document for a while, give yourself some time – usually a day or two – between writing the resume and then reviewing it. This allows you to be more objective as you review the final draft of your resume, because you are not as intimately involved with it at the moment of review, as you would be immediately after completing a draft.

    Keep resume mistakes to yourself, don’t share them with employers!

    No matter what option of review you chose, make sure that you do in fact review your resume before submitting it to your potential employer; because you certainly don’t want your hiring manager to catch your mistakes, do you? An error-free and otherwise well-written resume is more likely to get you noticed, and help you secure the job you really want.

    Give it all you got

  • Inclusive Keyword Research Yields Best Results


    About keywords and their usage

    Keywords are terms or words that relate to particular topics, themes or niches; and these keywords are often used by Internet marketers, website publishers and advertisers to drive generic traffic (Internet users) to their websites and product pages; but keyword research will involve various aspects, such as finding sales oriented keywords or driving maximum qualified users to increase their online sales.

    Keyword research is the first step towards a successful SEO (search engine optimization) campaign; but you have to be very careful when selecting these keywords, as such a selection can be very tricky since it involves selecting targeted keywords for a particular website or product page.

    The selection of keywords should always be based on various aspects, including product names, services, brands, or general terms; but very often individuals researching keywords forget about targeting geographical terms, especially when they have a global presence. So inclusive keyword research – which means all aspects of keyword research and selection – must be your goal if the research is to be effective and yield optimum results.

    All inclusive keyword research

    When doing keyword research, it’s highly recommended to do a very thorough market research analysis to find the best keywords used by to find products and services online – and find out which keywords are targeted by competitors who are doing well in their Internet marketing activities.

    The first step in finding the best keywords is to make a list of the products, topics, and services that you offer. In addition, you can certainly make good use of your website logs as a source from which to learn which keywords have brought you the traffic in the past.

    Be sure to select keywords that clearly define your business and products to drive traffic from the search engines and directories; and make good use of the information which is obtainable from those websites that attract get high levels of traffic through general keywords, although they might not end up being sales.

    Keywords for search engines and directories

    Today, users of search engines and directories are aware of how they work for searching products and services on the net, based on the understanding that these users always look for the better products, locations, niches, etc. Therefore, you should cover all terms for each type of keyword: products, locations and niches.

    There are numerous tools available which will help you identify keywords that are effective for attracting search engines; but the challenge here is to determine which keyword is the best to attract generic traffic from the major three search engines, as well as those that are lesser known. Keep in mind also that certain directories can generate as much traffic as search engines, depending on the subject matter.

  • The Importance of Resume Action Words


    The resume tone and style

    It is often said, and sometimes repeated over and over again, that a well-written resume is a winning resume; and some might ask, what does that mean? And how can it be determined whether or not a resume is written in a tone and style that employers will respond to? Synthesizing educational achievements, years of professional experience, the numerous qualifications acquired since entering the job market and other inherent employable skills is not easy to document, I’m sure you will agree, if you have been in the position of having to do such synthesizing.

    Every phrase or statement you write has to convince your potential employer that you are the candidate best suited for the job s/he is offering; and to do so, you would have had to use appropriate action and/or power words. Such action and power words are described as keywords (verbs) that add strength and positive implication to your job experience, performance, responsibilities and qualifications.

    That having been said, however, if you are not familiar with such words, phrases and keywords, it is important to make a note of the following: When you submit your resume to a potential employer, there are two scenarios that will occur. First, your application will be ran through a computer software program that searches your resume for key terms as indicated by that employer; and if your resume contains those key words, it will be pulled aside for further review, as it could be deemed a well-written resume per that employer’s criteria.

    Effect of action words on the resume

    Second, a hiring manager – or sometimes a human resources associate – will receive a stack or resumes and scan through them quickly to pick out those that stand out most acceptably, based again on certain key words. It seems clear, based on such computer scans and separation of certain resumes containing specific keywords, that these action words in the resume are critical to your success in obtaining a particular job.

    In view of the above you should be cognizant of the manner in which your employment history is listed on any resume document you’re sending to potential employers. In other words, your resume should list each job’s responsibilities in bullet point form with each statement starting with an action word.

    Under this scenario, the use of power verbs and/or phrases will indicate to your employer that you are the type of individual (job candidate) who is driven by action and results; and that you can effectively articulate your professional experience, thus showcasing your communication skills. Such articulation of power verbs and phrases could look similar to this small sample of action words which might be helpful when formulating your own list:


    Action words to personalize your resume

    • created
    • developed and implemented
    • managed
    • delivered
    • designed
    • facilitated
    • negotiated
    • coordinated
    • budgeted
    • acted
    • communicated
    • consulted, etc.

    This is a very short sampling of action words, but there are many resources on the Internet containing extensive listings of action words and phrases which can be obtained with a little research; but be careful to use only those terms that are relevant to your field of experience. Your best bet would be to locate resume samples provided by professionals in your industry.

    Review these resumes for ideas on how to list your responsibilities, but be mindful that you do not copy exact statements from another person’s resume; and while you can do your own research, you will want to make sure that your resume is personalized to your own professional experience.

    Evaluate and review your resume action words

    Also avoid falling into the trap of using the same action word(s) over and over; and if you have, in fact, managed multiple projects you may want to be a bit more specific about your role in each. For example, maybe you were the communication liaison in one project, while you were the project manager for another. If this is the case, simply begin the first bullet point with “communicated,” and the second bullet point with “managed.”

    However, be aware of the words you are using and consider their value in your resume; but do not get carried away with the use of varying terms, especially those that may change your role or your responsibilities. Additionally, you can find key action words in job descriptions. Review your resume against a job description and make sure that all required qualifications are addressed in your statements.

    The review will also help you identify action words that the employer uses, which you can in turn use to customize your resume or cover letter to that specific job. Always make sure that you are consistent in the way you list all your responsibilities and qualifications, and make sure that your statements exude positive attitude and focus on actions and results. By doing so, you are guaranteed to create a winning resume that will get you noticed.

  • Ensuring the Motivation and Success of Affiliates

    Happy affiliates will enhance program

    Managing an affiliate program is easier than ever with the software and help made available via today’s technology. However, managing your affiliates and keeping them motivated and selling isn’t quite as easy to do; so if the success of your business rests upon how your affiliates perform, you might want to provide them with the tools and resources necessary to get the job done successfully.

    If you are already running an affiliate program for your products, you should know that there’s a large number of individuals who sign up for your program never to be heard from again. You can, however, reduce the number of non- productive affiliates by keeping in touch with them on a regular basis, thereby giving them a sense of belonging while availing yourself of their continued interest, motivation and degree of success in your program.

    Some affiliates may require more attention than others, so you might have to remind this group of their usernames and passwords on the one hand, and tell them where to log in to check their stats, or get creatives on the other. whatever method you use to interact with these affiliates, you must always keep them informed of new product lines and changes in policy and/or procedures.

    Education plus information equal motivation

    The key to motivation is education and information, so make sure that you stay in touch, always pay attention to who your top sellers are, and make sure you provide them with enough information and educational resources to keep them engaged and motivated. You must also pay attention to who your worst producers are, and make sure you stay in touch with them constantly as well; but make sure you have a clear understanding of what problems they are having and try to provide solutions where possible.

    The main reason many affiliates don’t perform well is because they don’t possess the self-starter characteristics, leadership qualities or guidance; but this can easily be changed by writing a marketing course, which you can even offer for sale to non-affiliates, but you should make it available to your affiliates at no charge.

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    In other words, by providing this kind of training (education) to your affiliates free of charge, you will create the conditions for two things to occur. You’ll motivate your affiliates and, in so doing, increase your long term financial objectives through increased sales and affiliate retention and perhaps, even loyalty.

    Proper tools and resources beget success

    If you want to operate an effective affiliate marketing program it is, of course, important to keep your creatives and sales copy up to date; and you should also always provide new material for your affiliates to use on a regular basis, because providing them with nothing more than a text link and one banner just doesn’t generate much excitement at all.

    Providing your affiliates with sales letters, reviews, ads, banners of different shapes and sizes, and anything else that promotes their business – which in essence is your business – will go a long way in maintaining an effective marketing strategy and successful affiliate business. Be sure that your affiliates know the material is there for them to use, and always listen to their input in order to get the proper feedback on your material.

    You should also hold virtual meetings. Just set up chat rooms where your affiliates can attend virtual meetings on a weekly basis, so you’ll be able to answer any questions. Invite motivational speakers, technical professionals and marketing strategists, plus anything and anyone else you can think of to make the meetings more motivating.

    A pat on the back can’t hurt

    Giving your affiliates the credit they deserve is also very important, so each month you should give credit to the best performers in your affiliate newsletter. Give small bonuses to those that perform well, and you can even set up a payment structure that rewards higher commissions and bigger volumes of sales.

    Always make sure you do everything you can to help your affiliates succeed and make money in your program; because in the end if they are making money – you are also succeeding and making money. When you think about it practically, their success is your success, so do whatever is within your power and budget to ensure the success of your affiliate program by making sure your affiliates are successful.