TP Javeton WebNet

Category: Entrepreneur

Individual skilled in a specific field or area working independent of established “salaried job” setting. Best described by the term “spirit of the entrepreneur”, this type of person is known to carve out his/her own niche, call his/her own shots and work according to his/her own schedule.

Running a Business on Limited Resources

Starting a new business

Running a business on limited resources is probably a skill most business owners and entrepreneurs would like to have at one time or another during their ownership of such an entity. In fact, during the last four years – between 2008 and 2012 – many businesses failed as a result of the economic crises and, perhaps, a few of them might have been saved if the proprietors could have scaled down budgets and operational expenses. Of course that’s only one person’s opinion.

Let’s take a look, though, at some of the challenges some new entrepreneurs are faced with. First off, When an individual decides to start a new business, s/he might consider going to the bank for a business loan. As long as the business plan is in order, along with the knowledge and experience necessary to successfully run the business, as well as all the necessary documents to present to the business loan lender, one would think the loan would be approved. But, believe it or not, in the majority of cases these loans are denied. You may ask why?!

Failure: A qualifying factor!

The answer is seldom one that seems satisfactory to the new business loan applicant, because it’s usually not due to readily apparent reasons, like satisfactory enough credit to back up a loan approval, or how excellent or poor a business plan is; but rather, a seemingly abstract statistic about the success-failure rate of new businesses during the first year of operation. Can you imagine being denied for a business loan and being given this as the reason, ‘you do not understand that over 90% of businesses fail within the first year, and you are not prepared in case YOUR business fails accordingly?’

While the lender became an adviser who was attempting to look out for the best interest of the applicant, it does seem rather presumptuous to not even extend the opportunity to fail. On some level, everyone that goes into business for themselves understand that chances are, the business will not make it past it’s first year, but that’s information which, in most cases, the new business owner has already taken into consideration.

Denial: Lender-defined success

Confidence in one’s ability, knowledge, experience and persistence is obviously not taken into consideration when the reason for denial is so abstract. Another potential result the business loan lender is concern with is, the new business owner is likely to spend his/her life savings before giving up, and should not be assisted in financial ruin by providing the means with which to do so. The means, of course, is busiess loan approval and subsequent issuance of proceeds.

So what does a new business person or entrepreneur do? Left with what s/he determines to be a great business idea, and everything else required to start a business, s/he does the next best thing. Go it alone! Gather whatever resources possible and set out on the adventure solo. Buy second hand office supplies and furniture. Buy the small cheap laptop instead of the multi-thousand dollar computer that would probably make life easier. Without the proper money for advertising, it would be necessary to get a little more creative than s/he might otherwise have to be.

Advertising methods would have to be unconventional, but workable. In other words, this is the stage at which Running a Business on Limited Resources becomes a required skill, and if that skill is developed and managed effectively, large amounts of money in order to get the business to the world becomes an afterthought.

Success breeds nostalgia?!

When success is achieved in your new business on limited resources, you can always engage in the “what if” nostalgia that often results when people become successful and think back on all the trials and hardships (tribulations?) they endured to achieve such success: “So would I have been so successful had the loan processor gave me the business loan?

Let’s face it, when you achieve success, especially in your own business, without money or other resources from others – even banks – you can always wonder what would have happened if you had the proper start-up money for advertising, payroll or other operational expenses, but those thoughts are quickly dismissed and replaced by Whatever the case may have been, I am glad things worked out the way they did, because as a result you are usually able to better understand some of the challenges that other entrepreneurs and new business persons face.

So how can you run your business on limited resources? Here are a few things that I learned along the way.

Tips for the business soloist

New vs. Used – When starting your business, you do not need everything to be “new.” Second hand items cost substantially less then new items, and work just as well. Plus, if you think about it, customers will be more comfortable around your office if it feels “broke-in”, rather then new and sterile. It gives them the feeling that you have been in business awhile.

Creative Advertising – You do not need the hundreds of dollars that it takes to place ads in papers or put commercials on TV. It costs very little to design and print you own flyers and put them in places where your potential clients would gather. Turn your vehicle into a moving billboard by investing in a vinyl signage for your doors or windows. The best thing? Face to Face meetings with your potential clients do not cost a penny, so look for every opportunity to talk with our potential clients.

Work At Home – Depending on your type of business, you may consider working at home rather then renting office space. This will save you a lot of money on rent and furnishing an office. Once your business becomes more successful, then you can always rent office space later. Overall, be thankful for the struggles that you go through now, because in the future, they will have been well worth it. Plus, it will give you a better understanding when it comes to other small businesses.

And, no matter what, never give up on yourself!

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11/05/2012
Blueprint for Building Your Successful Business

Study reasons for failure

Starting a business and becoming successful is often part of the American Dream. But there is a difference between starting a business and building a successful business. Many businesses fail within the first few years of existence due to the lack of planning for the long-term, in many cases because there is not enough vision and there is not enough done to properly strengthen the business from the ground up.

If you want to start a business there is an easy way to get a better understanding of why some businesses fail and others don’t. When starting a business try to think about it in terms of building a house. If done right, the house will protect you against any kind of storm or other dangerous elements from the outside world, and it will last for a long time.

Develop and follow a plan

Following the same line of reasoning for your business, as the house offer shelter and protection because it was constructed properly, your business will offer economical well-being when It is built properly. For you and your business the translation is, you want to have a business that is able to weather economical ups and downs (a la the storm in our house example) and that will provide income to pay the bills (a la shelter and protection in our house example).

When building a house there are several different steps you must take in order to have that house built properly. You know you want a house, but first you have to pick a location and get an architect to draw up a plan and a set of specifications. In the business world that would translate to: You know you want to start a business, but you have to come up with a business idea and develop a business plan.

Lay a solid foundation

The next step for the house would be to build a foundation (and eventually the basement) for the house. In the business scenario, you have to build the initial infrastructure (example: connecting with vendors, finding a manufacturer , creating a sales team, renting office space, getting a delivery truck, etc.). Once that is in place you’ll be able to actually do business and earn some money.

However, you are not completely done yet, because you still need to build a frame, put in windows and install a roof on the house. Similarly for , you’d have to pay off debt, improve business processes and get professional help when needed (example: find a tax accountant, select a payroll service, etc.).

Once the house is built you probably want to furnish it and make sure the interior is suitable for your family’s comfort and safety for present time as well as years in the future. Obviously nobody wants to sleep on the floor, if a bed and other furniture is available.

Reinvest in your business!

This stage of the house construction, which is close to completion, is translated to building the business in the sense that you are investing money you earned back into your business. Business owners reinvesting in their businesses is something that is done routinely. One example of that is buying machinery instead of leasing it.

Eventually the business buys a building, hire more staff, , move into new markets, build up a high cash reserve, and buy other businesses and so forth. This is often the step where winners and losers separate. Re-investing money into the business is a key factor for success. If you go and spend all the money on your own salary to buy personal things, you have nothing to go back to when the economy slips into a recession or some kind of disaster.

Build up a cash reserve

The successful business owner has built up a cash reserve or can borrow money from a bank – securing loans with the assets of the business. Going back to building a house this pretty much matches the same efforts.

You pay off your mortgage and have equity available to eventually borrow against when emergency arises. Emergencies do not include paying off credit cards to use them again or to buy a car. Financially responsible owners (home or business) should be looking at the long term and not finance short-term goods with long-term debt.

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10/23/2012
Composites of Entrepreneurial Success and Failure
The motivating factor

An entrepreneur has much to learn in order to be successful. Among the educational requirements are: The day-to-day complexities of running a business, creating and/or producing products, delivering services, making money and dealing with the public. The biggest challenge of all, however, is to develop an understanding of his/herself.

Entrepreneurs must come to grips with what they want and what motivates them; this will support their willingness to face adversity – that is bound to arise – and come out as winners over the long term. Successful entrepreneurs will have learned to transform their thinking, allowing them to prevail where others fail along the way.

True entrepreneurs struggle with their business ventures just like anyone else and for a variety of reasons, among the most obvious of which are a lack of capital, lack of understanding about marketing, and personnel issues. However, from my own entrepreneurial experience (32 years in real estate and mortgage financing business), and what I know of others, there are three underlying causes of failure when individuals pursue entrepreneurial ventures.
1. They tie the success of their business with their own self worth.
2. They neglect to set realistic goals and plans for themselves and their business.
3. They are not prepared to pay the price for success.
True entrepreneurs with the right mindset will prevail over a period of time because they will have learned to understand certain fundamental maxims of entrepreneurial success.

Playing the part

Successful entrepreneurs, in contrast to those who fail, have learned to separate their standings in life from their self worth or self-identity. They understand that positive performance or failure in their own venture is not a judgment of them as individuals. People who are inclined to measure their self-worth against their venture performance are inherently adverse to risk and seek to remain in a perceived comfort zone.

Being able to differentiate these two identities allows them to see risk differently, and manage it better, which in turn lays the groundwork for success as an entrepreneur. People who have risked failure, experienced it, and learned from it, have not only learned how to separate their business performance from their self-identity, they’ve also learned the lessons of risking and failing.

These risk takers have a clear understanding that early failure in ventures is a natural part of successful start-ups. They are able to embrace those experiences, learn from them early and move on. This is critical to success as an entrepreneur. They must be willing to face and deal with early failures in order to prevent ultimate failure.

Objectives

Even though much is said and written about goals and objectives being necessary for success as an entrepreneur, few people learn the mechanics of successful goal and objective setting and planning. It’s not the plan but the planning that is important, and the goal setting process allows them to develop the confidence to take risks and fail.

Successful entrepreneurs are not only goal driven and goal oriented; they have learned to put into place the steps required to plan strategically and put forth reachable goals and realistic objectives. Visualizing goals, writing them down and putting together a detailed plan for achievement provides the confidence and motivation to prevail.

More than just business or operational plans, they have goals and objectives for all the important roles in their life. They have learned early that if they aren’t working their own plan they are probably working on those set forth by someone else. They chart their own course, embrace risk-taking leadership positions, make adjustments as required and prevail over a predetermined period of time.

Paying the price

As with any other aspirant to accomplished fields of endeavor, an entrepreneur understands that in order to be successful s/he must be prepared to pay the price at one time or another. There are really no overnight entrepreneurial successes. In fact, it has been said that overnight success generally takes 15-20 years. One of the early prices that entrepreneurs are quite often forced to face is the “re-making” of themselves in a way that can propel them to grow beyond the comfort of their sphere of influence.

Since most people tend to stay within their own psychological comfort zone, they begin to lose the risk taker mentality. They are comfortable with the type of person who is more like them, while the successful entrepreneur moves on to a different circle of associates who understand the journey.

Boldly breaking out

Breaking out, being your own person and venturing into the unknown risk induced is lonely but bold, and forces the risk taker to face the new set of circumstances. Consequently, there can be a new-found stress in old relationships.

It’s been said before that pioneers get shot in the front and the back, and only through a process of separating the venture performance from self-worth, being open to risks, prevailing through adversity, sticking to set goals and objectives, and adjusting your plans will you be prepared to pay the ongoing price that must be paid if you are to be a successful entrepreneur.

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09/28/2012
Being an Entrepreneur: Skillful, Creative, Committed

A small business owner is expected to be creative and inventive, if s/he is expected to succeed in the operation of his/her enterprise. While small business owners are not expected to be geniuses, most of them are entrepreneurs, and therefore must possess the skill, creativity and commitment to their craft in order to be successful. If you have a sneaky feeling that creativity is not one of your strong points, you may then ask, what can I do to stimulate my brain and get it kicked-started? The answer may lie in the few ideas provided in the following paragraphs

Be unlimited

Too many people are ‘limited thinkers’. They have their world placed squarely in a box and nothing can exist outside of that. If the newspaper reports something then it must be right. If Joe next door says that something is impossible then he must be right. As a small business owner, you cannot afford to be a ‘limited thinker’.

You have to be an ‘unlimited thinker’ in order to be a successful entrepreneur or enterpriser. Get into the habit of seeing no boundaries; decide that there are no taboos. Be imaginative, originative, even fanciful. Have the belief that with a bit of focus you can find a creative solution to all of your problems. This is the foundation for a creative thought process.

Be a future-focused writer

Creative ideas invariably come when you ‘look’ into the future. The feeling of propelling yourself forward and seeing the problem solved is a great motivator. Do you think you could achieve the same result if you were backward focused? I don’t think so! Train yourself to be future-focused, always looking ahead, not a traditional thinker who tries to find answers in today’s world.

Once you open your mind to the joys of creativity the ideas will quickly start flowing, as if someone has opened the flood gates! Just like flood water, unless you catch it the ideas are lost for ever. Capture all your ideas by carrying a small pocket notebook with you. As soon as an idea pops into your mind, write it down. It doesn’t matter how outlandish it is, you can look at it in the cold light of day later on.

The invitation is yours to accept. The objectives are real. The journey is rewarding!

The fact you are responding to the ideas by noting them will further encourage you to be even more creative – good deeds encourage more good deeds! And the same can be said of “good habits”. If you get into a good habit routine, you will be pleasantly surprised at how your actions will automatically adjust to the good habit routine with little effort on your part.

Be clutter-free & action-oriented

If you are naturally an untidy person, then get out of the habit! A cluttered office will lead to a cluttered mind. You cannot expect your brain to work efficiently when all it’s doing is constantly reminding you how untidy your office is. To be creative remove all the clutter from your life and free your mind.

All of these points are great, but if you don’t take any action with your ideas, then you may as well not have bothered. An idea is nothing but a thought unless you take a specific action to help bring it to life. Periodically review your notebook and see if there are any hidden gems, or ideas which can be quickly actioned.

A lot of your ideas may not suit at all but in there somewhere is probably an idea, which if acted upon, could change you or your business. Commit fully to move forward on as many of your ideas as you can. Don’t be afraid to break down the boundary walls. As John Stuart Mill said, “That which seems the height of absurdity in one generation often becomes the height of wisdom in the next.”

And yes… be a dreamer!

There’s a great line in Alice in Wonderland when the Queen says, “Sometimes I think of 6 impossible things before breakfast.” I think you’ll agree that this has to be creativity at its best! As a small business owner this is an ideal you really need to strive for … but how on earth can you open up your mind to get to the point where ideas just spill out?

I’ll leave you with this thought to ponder: If you can be creative enough to be dismissed as a dreamer, you may just be on the fast track to success as an entrepreneur. If not, you need a little practice, and NOW may be as good a time to get started as any.

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09/04/2012
Boost Traffic to Your HBB Website with Offline Methods

HBB websites: More traffic!

A major concern of all (HBB) Entrepreneurs is to get traffic to their . Most entrepreneurs are eager to promote their business online but, unless the website is ranked high in the major search engine result pages (SERPs), traffic will be hard to come by. This problem can become even more frustrating and demoralizing when you are new to Web Marketing and have a low advertising budget.

Promoting your Web Business offline is a great way of getting over this problem while at the same time creating an image for yourself and a brand for your Home Based Business. Outlined below are popular, free and inexpensive offline methods that have been proven to work, are still very effective today, and can easily be followed by most entrepreneurs for promoting their businesses offline.

Word of mouth

Word of mouth is one of the best forms of advertising your business. Pass the word around about your Home Business and . Let your friends, acquaintances, kith and kin get to know about it. More often than not you will find a few people who are prepared to go out of the way to help you in your efforts.

Jeff Bezos, founder of Amazon.com and one of the most successful entrepreneurs of the Web Marketing era places great importance to this mode of promotion, and he should know. He said on more than one occasion, “If you do build a great experience, customers tell each other about that. Word of mouth is very powerful”

Business cards, flyers & brochures

Many entrepreneurs – and especially those who are new to business – do not realize the importance, significance and effectiveness of a business card. The card projects your business image and credibility. Seize the opportunity and pass the card on to friends and acquaintances at parties, seminars, conferences, clubs and other functions. A place to get started is VistaPrint which will supply you I00 cards free of charge if you contact them.

An inexpensive method of promoting your Home Business offline is by distributing flyers. This can easily be produced using your own resources, part of which should be a computer. Provide all the details of your home business and your URL as briefly as possible.

Flyers can be distributed door to door with the help of your family members. They can also be placed at community centers, bulletin boards, libraries, malls, super markets and other places where people gather.

A well designed brochure always captures the attention of potential customers. This too can be done on the computer. If you are unable to design it yourself there are several sites in the internet that will help you design one yourself. One such site is http://www.mybrochure.com. Once it is ready, place them in clubs, bars, supermarkets and libraries.

Automobiles & classified ads

While we’re on the subject of inexpensive ways to promote your internet business offline, let’s take a look at placing bumper stickers or magnetic signs on your vehicles. address, phone number and URL displayed clearly. This is a sure way of getting your website noticed by hundreds or even thousands of people everyday. Your friends could also assist you in this endeavor. Give them some of your products free as an incentive.

Placing Classified Ads in the local newspapers is a great way of promoting your Home Business and they do not cost much. Place a few ads on a regular basis and then request the editor to give your Home Business a small write up in the newspaper. Editors are always on the look out for news and if you are lucky your request will be granted. This will without doubt give your Home Business a great boost.

Novelties and promotional items

Everyone loves free gifts. Items such as pens, key chains, coffee mugs and refridgerator magnets are popular and inexpensive gift items. Imprint your business name and URL on these items and distribute them at conferences, seminars and community meetings.

Promoting your home based business offline requires a certain amount of effort, public relations and organizational skills. Remaining motivated and dedicated is the secret of success in most businesses and the end result of all your efforts will be a steady stream of prospects, loyal customers and traffic to .

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08/06/2012
Entrepreneurs Can Translate More Free Time to More Profits

More time = more money?!

The old adage “Time is money” have been often repeated by many Web entrepreneurs like us, as well as numerous business people in the offline marketplace. This adage rings true in most circumstances because it seems to make sense that the more time you have which can be devoted to plying your trade, the more money you have the potential of earning.

However, in many cases, freeing up this precious time is easier said than done for a lot of entrepreneurs and for various reasons, none more prevalent than finding qualified people to work within our offices/studios/work places. And when we do find the right persons (or assistants) to work with us, we must be mindful of certain labor laws which cover these new employees; But what if there was a way to free up your time without these worries? Ever heard of a VA (Virtual Assistant)?

The pro VA alternative

A professional VA can offer all the benefits of a traditional administrative assistant, without the need to provide a “space” for him/her. Most VAs offer a wide range of services to pick and choose from; ranging from the basic, such as telephone answering; to the more advanced, such as web hosting and meeting room hire. In this way, how you benefit from a virtual office is entirely up to you and the sky is literally the limit. Just do a Google search for virtual assistant to find available VAs for your business.

According to Wikipedia, “A virtual assistant (typically abbreviated to VA, also called a virtual office assistant) is generally self-employed and provides professional administrative, technical, or creative (social) assistance to clients from a home office. Because virtual assistants are independent contractors rather than employees, clients are not responsible for any employee-related taxes, insurance or benefits (except in the context of those indirect expenses which are included in the VAs fees).”

Who does this benefit?

Virtual offices can benefit a wide range of users. This ranges from an Web-based entrepreneur working from home seeking a professional image to an international concern looking for a short-term solution to increase global business. In other words, a VA will be beneficial to your entrepreneurship if you are looking to free up some time to devote to marketing your business and leave the administrative work to a qualified someone else.

Not sure if you need a VA? If you are a solopreneur, Webpreneur or entrepreneur the only sensible solution to growth is to add to your staff. Yet, you may have a lot of reasons that prevent you from hiring an “on-site” assistant, even if you need one. Wouldn’t it be great if you had an assistant that was always there for you, when you need them? Say hello to your new virtual assistant, a proven concept that provides great solutions for small businesses and helps to give your new endeavor the manpower it needs.

Evaluating costs

Salaried workers are much more of an immediate expense. You have to provide a work space, computers, supplies, among other items; and you also have federal and state tax obligations. Don’t forget about benefits – sick leave, vacation time, holidays. Did you know the true cost of an “on-site” assistant is possibly double the cost of their yearly salary in terms of benefits and liabilities?
It’s true!

Plus the “personality issue” can be problematic when you’re sharing physical office space with someone whom you will probably spend more time with than your family! If it is not a “perfect fit” it can be a strain. Today’s Virtual Assistants are used to getting along with a wide variety of personalities due to the global nature of their businesses. They have a “built in” office manager hat which enables them to handle many difficult situations. You may find that a VA is a perfect fit for your Web business.

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07/23/2012
Creative Ideas Are Central To Your Web Business

Creative idea? Action!

We all have, from time to time, a bunch of ideas running through our minds; not all of which are creative. However, when you are able to extract the creative ideas, put them on paper and apply them to a Web business, you have more of a chance at success than NOT taking action.

According to the old adage, “having a great idea and not acting on it is essentially the same as NOT having the idea” in the first place; and allowing someone else to take action on YOUR idea is just as bad.

Inaction: A disease of failure. Cure it!

Have you ever been struck by the “Hey! I invented that!” conniption fit? You know the one I’m talking about. It happens when you’re aimlessly watching TV and a commercial pops up marketing THE item you always told your friends, family, and anyone who will listen, would be the next big idea and make you truck loads of money. Now it’s right there on TV staring you in the face and making boatloads of money for someone else.

Or maybe you’re the type that gets convulsive with the “Psssh! I could make that!” twitch. Well whether you have the “I thought of it first” knee-jerks or the “any five year old could do that” spasms, it all boils down to the same coulda-woulda-shoulda disease. The appalling disease of inaction and envy.

Your idea, your entrepreneurship!

If you’re tired of hearing success stories of Joe Blow selling everything from safety pins to speed boats on eBay (“I could do that!”) or a neighbor making big bucks with his online business from an idea you casually chatted about (“Didn’t I tell you what a great money-making idea that is?”), you can take matters into your own hands and plunge into the world of Web marketing with your own online business.

Now, just so you understand, let me say this up front: There are going to be a few bumps in the road and you may develop some misconceptions that you definitely have to deal with…But understanding what you will need to get started as a Web entrepreneur will go a long way in smoothing out the rough spots for you. So I am providing a couple of the major things (tools?) you are going to need.

A website: The first hurdle

First and foremost don’t lie to yourself and don’t let anybody else sell you a “bag of goods” and lead you to believe that it’s peaches and cream, either. Do your own preliminary work by learning as much as you can about website creation. You don’t need to learn any fancy new programs from the ground up.

If you’re a real beginner, there are free html editors that you can download from the web; and if you’ve ever typed a document/essay/paper/letter in your life, you basically understand a textual layout and the things you can do to/with it. Your first website is not going to be very… attractive. It may be a very rough prototype. BUT, you’ll have at your disposal, some excellent tools available to you free of charge. Ever heard of Google? Sure you have!

The thing about the Web is people like to talk, and they like to give out information for FREE. So you can take a step-by-step approach to learning just enough html to understand the underlying site structure, and when you have the chance use that helpful little trick of “View>Page Source” (on simple pages, of course… simple but probably better looking than yours as it exists). You can google any html code abbreviations you don’t understand. And before you know it, your self-made website will be up. Like I said, it won’t look pretty, but it’ll be all yours.

Long story short, you’ll learn the fine art of balancing a little too much with just enough. (Helpful hint: just because you now know how to highlight every other word, doesn’t mean you should.) And while you’re patting yourself on the back over a job well done (at least until you can make enough money to hire pros to make your site professionally wonderful), you’re liable to run into misconception number two.

If you build it, they will come

Don’t be shocked if the only people who know of your existence in the early going are family, who you brag to, and your Web hosting company, who you can be sure will always remember you on “invoice day.” You can see where I’m going with this next, right? Ok, I’m not going to re-hash everything you already know about bringing people to your site, nor am I going to preach to you about “conversion rates.”

Let’s just say the bottom line for actually getting your website viewed, is to be creative. There have been hundreds (and will probably be millions) of e-books, eguides and reports which show you the sexiest ways to get traffic to your site, down to the simplest method like…get this…writing an article. THERE IS lot of good information out there; and again, it’s free.

Ultimately marketers want to sell you something, but you would be surprised at the amount of free information on the Web that is actually worth something and is more than a baited hook. Poke around, do some research, check out a few forums, download a few e-books (free or paid), and above all get creative!

Ultimately, it will be your creative edge, or your USP (Unique Sales Proposition) that will make the difference between the success or failure of your Web business (entrepreneurship), but you definitely need a website (blog-site) AND Web hosting.

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07/11/2012