TP Javeton WebNet

Tag: visitors

  • Techniques that Drive Traffic To Your Site

    List-building the easy way

    Traffic-boosting techniques

    So you’ve finally set up a website packed with very useful information which you think will benefit your visitors. Day to day you update your website with the most recent information by publishing articles, while hoping people will visit it and find your content useful.

    But day in day and day out you check your website traffic stats just to find there are no comments and very low impressions. One reason for this and maybe the main reason is, nobody knows about your website.

    You see, there are millions of website on the World Wide Web, so when you put your website up on Web, no one will know about it if you do not announce it. By this I mean that you need to drive traffic to your website. That having been said, the next question becomes…HOW? The answer to that question is the topic of this post.

    The following website traffic techniques are in no particular order of importance, but each one is an important cog in your “drive traffic to my website” machine, and you can start using them now to get traffic moving to your website.

    Search engine submissions to audio postcards

    Submitting or Adding Your Site to Major Search Engines – Search engines submission will increase your Page Ranking position, such that when your web page is ranked in a high position on the SERPs (Search Engine Result Pages), your website will be easily searched and seen by Internet users as long as your pages contain the user’s search term.
    Focus on the major search engines such as Google , Yahoo and MSN. Just don’t use the free submission service or fee submission which will submit to many search engines because those services might hurt your page ranking as many of them have been banned by the major search engines.

    Pay-per-click (PPC) Marketing – If you have set up a sufficient enough marketing budget, you could use Pay-per-click (PPC) marketing service provided by Google (Google Adwords) & Yahoo. PPC is one of more effective ways to drive traffic to your website, as long as you have the budget for it.

    Audio Postcard for email marketing – The Web has been around for only a short time, comparatively speaking, but it has gone through a number of revolutions, so to speak. The once silent web can now talk in the form of videos, audio tools and integrated human voice audio clips, all of whch are now being used to help you to promote your website.

    Because the human voice has the power to influence, motivate, and persuade prospects to click “Order Now” buttons faster and with less resistance, AudioGenerator.com is a very powerful tool you can use to help you drive significant traffic to your website.

    Press releases to link trading

    Press Announcements/Releases – A Press Announcement/Release can be one of the most effective methods of creating backlinks to your website and it really help in your page rank positions. Websites like prweb.com  will provide FREE press release/announcement service, and you can utilize it to drive traffic to your website.

    Article Submissions – Articles submission to article banks and directories is one of the best ways to expose your website to the public. There are many visitors that frequent these sites to look for related information and your articles could be among their search results … if you submit them.

    Trade Link Request and One Way Incoming Links – One search engine optimization technique is to have as many incoming links to your website as possible. You could request to trade links or link exchanges with other webmaster, but be mindful of “Best Practices” when performing such activities.

    One way incoming link occurs when another website links to yours without the need of you to link back to it. If your website has useful information to other websites, they probably will add a link to their website and link to yours. There are many websites that provide one-way links service, but almost all of them require a monthly or yearly subscription fee.

    RSS feeds to viral marketing, blogs and forums

    RSS Feed – Make sure you have an RSS feed URL that people can subscribe to. The acronym RSS means Rich Site Summary or Really Simple Syndication. It is a document type that lists updates of websites or blogs available for syndication.

    Viral Marketing – Viral marketing is another way to say “word-of-mouth”. On the Web, “word-of-mouth” spread very fast thru email. The key to successful viral marketing is to send out something that people want to share. That can be anything from a joke, funny story or link to a home-made video and put your website link in it.

    Blogs and Forums – Blogs & forums invite comments from readers and most of them will allow you to leave a link in your signature line. This is another way to create back-links and drive traffic to your website.

     

  • Targeted Marketing Drives Website Traffic!

    List-building the easy way

    Driving traffic to your website

    Drive traffic to your website! You’ve probably heard the phrase repeated often, but actually performing the action of driving traffic to a website has caused many new website owners to lose sleep at night and, in some cases, a lot of money in SEO (Search Engine Optimization), pay-per-click, classified and other advertising methods. Targeted marketing can be the answer for many of these new website owners, but it must be done right through proper keyword research, website layout and well-written content; Because let’s face it, simply having the website alone doesn’t get it done!

    So you’ve got your website up and running. You hired an excellent web designer to craft a perfect home page and satellite pages that will really draw in the visitors and inspire them to buy. You have a beautiful catalog of products with detailed descriptions. You have a section dedicated to the services you provide with praises from past customers; And you have the best online shopping cart service out there so that your customers can buy from you with no hassles and you provide next day shipping. That’s great! Now where are your customers?

    The traffic hype does not conform to reality

    Yes, driving traffic to your website is a much discussed and much misunderstood topic. There are a million theories out there that claim to drive tons of new visitors to your site daily; and there are services that say they will increase your traffic by an enormous percentage if you will only pay them their small fee over a period of fifty years. There are so-called experts who will place your pages on all the best search engines on the net, and by doing so, they claim that this kind of blanket exposure will explode your website traffic within days.

    But the only sure-fire way to draw productive traffic to your website is through targeted marketing. The important word to notice here is “productive.” You can draw hundreds of thousands of visitors to your site every year by hosting a giveaway of some kind. Services that search the internet for freebies will have people clicking a link to your site like crazy. But these people are not there to buy anything from you … quite the opposite. They are empty clicks. There is nothing productive about this kind of traffic. People looking for free stuff will rarely make you any kind of money. And that’s what you’re after, right?


    So target your marketing to the people who really want to buy what you have to offer. How? Start by trying these basic steps in the following paragraphs.

    Hire an experienced copywriter

    The copy that is published to your site makes a world of difference in the sales you garner from the internet. Most important to targeted marketing are the keywords found in your title and the metatags in the website’s code.

    An experienced copywriter will know how to determine the most effective keywords, and s/he will place them strategically in your site’s copy. If you cannot afford a copywriter, do some research and talk to your web designer about inserting metatags. You can start by taking a look at our page about copywriting, and the one dealing with salesletter writing.

    Join and participate in PPC search engines

    Obviously, Google is the leading pay-per-click (PPC) searching engine, but most of the keywords with the highest degree of popularity are already taken; but if you can think of some original phrases (key phrases) that people use to search for your products or services, you can post your ad next to the text that comes up when people search for that phrase. Every time someone clicks on your ad to go to your site, you pay Google a nominal fee.

    Submit articles to free eZines and directories

    Submitting articles to directories is especially helpful if you are a service provider. You can write – or hire someone to write – an article for you about your area of expertise. Give some free tips, offer your experience, and be accessible in the text. Then at the bottom of the article, you get a link to your website advertising your services. Every time someone publishes your article in their ezine, newsletter or article directory they must use your web address at the bottom.

    These are just a few of the many ways to ensure you get “productive” – or targeted – traffic. Empty clicks are just that … empty… and your wallet will stay that way, too, if you fail to attract paying customers to your website or product page. If you find this article helpful to you, please tell your friends about this website and make a return visit yourself. Thanks!

  • Get Top 10 Ranking Without Paying For It


    Imagine! Your content rich website!

    If there’s one thing that Google loves, it’s content. Done right, a content rich website is almost guaranteed to rank highly. But how to get that content? You can write it yourself, but that takes a lot of time. You can pay a SEO copywriter to write it for you, but that takes a lot of money. If only there was another option, right?

    What if you could get your content for free? And not just a little bit of content; a lot! What if you could get an almost unlimited supply of keyword rich, expertly written content, specific to your subject matter, absolutely free of charge? Would you snap it up and upload to your site in an instant? Of course you would! Well here’s the good news: you can! Read on to find out how you can get a top ten ranking in the search engines without paying a single red cent.

    Yes, content gives you a great ranking

    Content is king. This is widely acknowledged as fact, but if you need further convincing, consider the following two points:

    Point 1 – In Google’s own words, one of the keys to a high ranking is to “create a useful, information-rich site” (from “Google Information for Webmasters” – http://www.google.com/webmasters/guidelines.html).

    Point 2 – Google insider advocates a 26-step list to building a high ranking site. Step 5 of the list says, “build one page of content and put online per day at 200-500 words”. If you follow this model of content creation and/or site building you’ll have a complete website/blog, fully indexed by the search engines and attracting visitors – traffic – within a reasonable time frame.

    But why does content give you a great ranking?

    I won’t go into further detail about IF Google loves content. I will, however, briefly explain WHY. Google’s love affair with content is based on two key factors:

    1) Google loves sites with a lot of content because it assumes they provide a lot of useful information. And remember, that’s the whole reason Google exists – to help people find useful information. The more helpful Google’s results, the more traffic (and revenue) it gets.

     

    2) Google loves sites that have a lot of links pointing to them because this means other webmasters hold your site in high regard, and Google assumes this means the content is useful. And naturally, if you create a useful site, other webmasters will link to it because this makes them useful to their visitors (thereby developing site loyalty), and they gain credibility and authority because they’re associated with you.

    So how can you get free content for your website?

    Three words: ‘free reprint articles’. There are hundreds of thousands of people out there writing high quality, helpful, informative articles on virtually every topic imaginable, then giving these articles away to any webmaster who wants to publish them on a website. In exchange for the article, the author asks only that you retain the author bio at the end, complete with all links (e.g. “John Forde is a Copywriter and Article Submission Specialist.).

    To find free content for your website, simply visit any one of hundreds of ‘article banks’ on the Internet such as http://www.ezinearticles.com, http://www.goarticles.com, or http://www.articleblast.com. Browse or search for the subject you’re interested in, then take the article(s) for free. There is absolutely no charge. Some of these sites will even send a regular stream of articles direct to your website (using RSS).

    Alternatively, you can sign up to any number of article distribution lists and get articles delivered direct to your email inbox. Again, it’s absolutely free! Some of the better known distribution lists include http://groups.yahoo.com/group/article_announce, http://finance.groups.yahoo.com/group/Free-Content, and http://groups.yahoo.com/group/Free-Reprint-Articles.

    TIP: The article banks and distribution lists mentioned above are just the tip of the iceberg. There are hundreds more – just do a search for “free reprint articles”, “article submission”, “article submission site”, “submit article”, “article submit site”, “free articles”, or “free content”. You may even find a site or list which only deals in articles relating to your particular subject matter.

    And why is it free?

    Why are these authors giving their articles away? Because it helps the author’s own search engine ranking. As explained above, Google loves sites with lots of links pointing to them. Every time their article submission is published, the author gets another link to their website. In fact, if the article is really good, it may be published hundreds of times. And each time, it’s another link to the author’s website. Put simply, article submission is a writer’s free pass to the top of the search engines.

    How do I know if the quality is good?

    It’s a process of natural selection. The better the article submission, the more often it will be published, so it’s in the author’s interest to write and submit articles of the highest quality. Of course, this doesn’t always happen, but in most cases, you’ll be reviewing the articles before you post them anyway, so if you discover one that’s not up to scratch, don’t use it. In time, you’ll become familiar with the authors who consistently put out good quality content – you may even find enough of them that you don’t need to go looking for content from anyone else.

    Where do I put the free content?

    Most people put the articles in an ‘Articles’ or ‘Resources’ section on their website, but you can put them anywhere you like.

    How much free content should I use?

    As much as you want or as little as you want. It all depends on your needs and the needs of your audience. If your audience expects that at least some of your site is original content, then give it to them.

    But what about the duplicate content issue?

    It’s not an issue!

    There’s a lot of a talk about how Google penalizes duplicate content. The theory is that when the majority of the content on two separate webpages (on different sites) is the same, the one with the higher PR will be shown and the other one will not; But where duplicate content is mostly penalized is when the same content appears in different parts same site

    Whether or not this theory is true is still a hot topic in search engine circles, because Google does tend to engage in a bit of secrecy about these things. Be that as it may, it doesn’t affect people publishing free-reprint articles. When you publish the article, just make sure you have unique content around it. Generally, it’s enough to have your own unique introduction to the page (which may be common to all pages), and your own navigation elements, headers, footers, sidebars, logos, images, etc.

    Conclusion

    Free reprint articles are a great way for you to achieve a high ranking. And you don’t have to pay a cent! So go ahead and take a look at this type of content for your website. You’ve got nothing to lose!

  • 3 Main Ways to get Instant Traffic


    Build on existing traffic strategies

    We have seen in our previous topic, how to increase your website traffic. In some circumstances, you may need to increase your traffic immediately or to boost it in order to spread a new product or an offer or or simply to implement your viral marketing. Well there are 3 easy ways to accomplish this and we will discuss them in this article.

    They entail:

    • Buying targeted traffic to your site!
    • Emailing to your list; and…
    • Making a Joint Venture(JV).

    To buy fast and immediate traffic, you will need to go to Google or one of the other alternatives like overture from yahoo…

    You may need to know how to use Google Adwords first, there is excellent ebooks on this subject, that will save you a lot of money, and avoid your ad being deactivated. That type of advertising is called Pay Per Click advertising. You will set a daily budget for your campaign, and you will only pay when some one makes a click on your link. You will be able to see your ad on the right table of the page, when you search for specific keywords.

    Emailing to your list

    For example, you can buy 3 different advertising sources, pay the same price for each, then track with a software which advertising gives you more results. Then go on, like that you will save your money.

    The second way is to email to your list. You must understand the sale process. In a nutshell, visitors are surfing they fall on your site, but they probably won’ t come back except if you offer them an incentive, or newsletter, something that will bring them back: You can send a promotional email, twice a month or once Send valuable information between the promotional offer.

    The joint venture strategy

    The last tip for immediate traffic is Joint Venture. You have to get other websites to send email to their list, place your link on their website, and you will pay them only when they process a sale.

    Pay them 50% or more. And make the sale easy for them, prepare for them the subject and body of the emails, prepare the affiliate link they will put on their websites, and any other material you can use. And who knows, you will probably find some good friends out there.