So exactly what is pinging? The answer to this question should make the case for any tool that will reduce the time spent on the process of getting your blog posts “pinged.” The term pinging is derived from “active sonar terminology which sends a pulse of sound and listens for the echo to detect objects underwater.” If this description sounds familiar, it is because of these words: “Gimme a ping”, uttered by Captain Marko Ramius, played by Sean Connery in what I thought was great movie, ‘The Hunt For Red October.’
“Ping”, according to this Wikipedia description, and as it relates to our field of activity, “is a computer network administration utility used to test the reachability of a host on an Internet Protocol (IP) network and to measure the round-trip time for messages sent from the originating host to a destination computer. The name comes from active sonar terminology which sends a pulse of sound and listens for the echo to detect objects underwater.”
That having been said, it must be pointed out that the term “ping” has a number of different meanings. See this Wikipedia page. However, for the purpose of this article, the version of ping we will be discussing is as it relates to blogging. And in this regard the best description that fits our purposes can be found in the following excerpt from Wikipedia:
“In blogging, ping is an XML-RPC-based push mechanism by which a weblog notifies a server that its content has been updated. An XML-RPC signal is sent to one or more “ping servers,”[clarification needed] which can then generate a list of blogs that have new material. The technology was first introduced by Dave Winer to Weblogs.com in October 2001. Today, most blog authoring tools automatically ping one or more servers each time the blogger creates a new post or updates an old one.
Open ping servers, like Moreover Technologies’ Weblogs.com, let other web services subscribe to a list of blogs that have recently pinged them. Blog search engines can provide fresh results very quickly by polling only the newly-updated blogs. Similarly, aggregators use results from ping servers to tell subscribers which items on their subscription lists have fresh material.”
Now that you have a more crystal clear explanation of what pinging is, let’s apply it to your personal or business blog(s) which we can assume you do a good job of updating on a regular basis and which you are desirous of notifying other websites by way of the pinging services (servers) that your blog has been updated with fresh content.
Where do you start? Well let’s see…one option is to visit each of the pinging services (I have a list of 17 primary services and 56 secondary services) and submit your new post. Bear in mind that you must first register with each service and be allowed pass their security and/or “capcha” mechanisms.
Another option would be to pay someone to do your pinging for you. Under this scenario you will actually be paying a Web services professional for his/her time, skill and experience with dealing with these services. How much this option will cost depends on the frequency of updates and the number of blogs you own or post to (I own a personal blog and 4 professional blogs that I update at a frequesncy of about once a week and in some cases once every two weeks); but whateer the number of blogs or frequency of updates, you will have to pay if you utilize this option.
The third option would be to have your pinging automated, in which case you “set it and forget it”, so to speak. To take advantage of the ease and simplicity afforded by this option, you’re going to need a good tool. In fact, you’ll need a tool that is better than good: One that will not create more problems than it solves, but proves to be reliable and inexpensive. My friend, you can do a search for such a tool, but let me be forthright in offering this suggestion.
Maxblogpress Ping Optimizer is a pinging tool that significantly reduces the time spent on manually submitting your blog updates to pinging services. How do I know this? Because I use this tool – it’s actually a WordPress plugin – on all my blogs. This pinging tool has saved me countless hours and resources because it allowed me to set it up one time on all my blogs forget about the pinging tedious process.
As you may know if you own a WP blogsite, there is one pinging utility (Ping-O-Matic) already built into each WP blog; but that is only one service as compared to the 73 mentioned above. If you are still with me, I will conclude with this additional information which may be helpful to you as it relates to your own search for a suitable pinging tool.
If you’re really interested in utilizing the pinging process to get your blog updates seen by a broader spectrum of interested readers, you will be pleased to know that Maxblogpress Ping Optimizer also provides the “best WordPress blog ping list” as well as an Online manual; and the best news of all? It’s all FREE!